Posted by: Dan Luther | March 22, 2009

Start-Up’s & Pre – Launches – How to ruin your reputation and credibility!

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Over the months that I’ve been here on Blogger, ( and WordPress ) I have taken some time to look around on here and see what others are up to. Some of the Blogs are AWESOME and very informative and yes, many of them are selling one thing or another.
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One thing I have noticed is that THOUSANDS of people on here ( and thousands more on Face Book ) are promoting one ” Biz-Op ” or another! Now I started my Blog to Educate others about the home business industry – and of course, tell you about my book and Free resource guide ” THE Home Business And MLM Survival Guide “ which I honestly believe could Greatly help ANYONE who is trying to succeed in ANY home based business!
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I guess the point I’m trying to make is that I’m NOT on here to bust anyone’s bubble or &!$$ in your Wheaties concerning YOUR particular business opportunity! I’ve been at this home business thing for 25 years now and I GREATLY RESPECT ALL OF YOU who have the courage to try to improve your lives by starting AND PROMOTING – YOUR opportunity – WHATEVER it is!
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That being said, I feel I would be doing many of you a GREAT dis-service by not revealing something else that I wish someone had shared with me MANY years ago! Yea, I could REALLY spill the beans here about the ” Home Business ” Industry, ( I do that quite well in my book! ) but again, that’s NOT my purpose here. I just want to cover a couple of things that I think may save MANY of you A LOT of time, money and even heartache – so, here goes…
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First of all, I’ve noticed that MANY of you are involved in one opportunity or another that happens to be a ” START UP ” – It’s Brand New or in Pre Launch ( Oh Boy! ) or whatever. Well, since I’m not known for pulling any punches, I’m NOT going to start now, so don’t hate me for this! ( If you don’t already! )
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Do you have ANY IDEA just HOW FEW Network Marketing companies or other online ” Biz-Ops ” actually survive to see there second birthday? The stats are STAGGERING! Consider that ONLY 5 % or so EVER make any money in their home business – well, the survival rate for NEW companies is even MORE DISMAL than that!!
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I HATE to see people join a ” Start – Up ” and put their heart and soul ( AND MONEY! ) into their business, begin growing their down line, then POOF, the company is HISTORY! Not only is YOUR hopes and dreams ( and time and money ) dashed, but your REPUTATION and CREDIBILITY usually suffer as well, ESPECIALLY if you have ” recruited ” a few family members or friends!
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” See, I told you that was a scam ” – Ouch – NO ONE wants to ever hear that and it’s only the RARE FEW that can bounce back and recover from that kind of a set back, which is EVEN HARDER the second or third… time around!
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Look, I know the pitch. ” Get in on the ground floor ” – FINE – IF you are what I call a ” Super – Recruiter ” and you have a FAT WALLET to BEGIN WITH to promote your opportunity to the masses BEFORE the masses hear about it, but that’s just NOT REALITY for the OVERWHELMING MAJORITY of Network Marketers!
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I’ve seen it ALL and I don’t care what the Company is or how GREAT the product is, Industry statistics remain the SAME. Your AVERAGE Network Marketer will jump on board, ALL EXCITED, spend A BUNCH of money on CRAP they don’t really need, and they will recruit a WHOPPING 2.7 people!
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” But Dan, I’ve ALREADY recruited more than that ” – Great, good job, but aren’t you in this business TO BUILD SOMETHING THAT LASTS FOR YEARS – you know, the ” RESIDUAL INCOME ” thing ? Now come on, EVERYONE will answer YES to that question – Right?
Well WHY then – are you EVEN THINKING about BUILDING a LONG TERM, LIFE CHANGING Residual Income with a company that only has the TINIEST CHANCE of LONG TERM survival? HELLO!!!
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Again, I can hear the ” But Dan’s ” – I’ve heard ‘em all! The Products are AMAZING, ( Probably ) The Company IS AMAZING ( Doubtful ) The Pay Plan IS AMAZING ( EXTREMLY DOUBTFUL ) or my favorite – THE SYSTEM does ALL THE WORK FOR YOU! ( Don’t get me started )
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Guys again, WHATEVER opportunity you’re involved in GOD BLESS YOU! You have my utmost respect for wanting to improve your life and you’ve proven you have the COURAGE to lay it on the line and GO FOR IT! But I learned YEARS AGO that ” THE BIGGER THE FLASH – THE LOUDER THE CRASH!”
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I’m sure your opportunity IS great, but IF they’re less than 3 or 4 years old, there chances of survival is almost NILL and SO ARE YOUR CHANCES of building anything TRULY WORTHWHILE – That’s just the way it is!
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OK, let that go in one ear and out the other just like I did A FEW times in the past, but after loosing several thousand dollars on more than one occasion ( Not to mention hearing the Horror stories from COUNTLESS others over the last 25 years! ) I WILL NEVER – EVER – put MY heart and soul ( and TIME and MONEY ) in a BRAND NEW or ” Start-Up” or ” Pre- Launch ” Company EVER AGAIN !
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I won’t even go into all the reasons MOST companies FAIL here, but often – IT’S INTENTIONAL! Just think ’bout that one! Guy’s THIS IS a tough BUSINESS! Most are for sure, but the Home Business Industry seems to be tougher than most considering all the CRAP you have to weed through to find the little gold nuggets!
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Yes, the Gold Nuggets ARE out there, but you will RARELY if EVER find them in a Start – Up! Come on, home business IS BUSINESS! Think like a BUSINESS PERSON! Don’t get caught up in the hype, flash and promises! my philosophy is ” Oh yea, PROVE TO ME YOU HAVE WHAT IT TAKES TO SURVIVE and in a COUPLE OF YEARS, I’LL TAKE A LOOK!”
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Well, I hope I haven’t rained on any parades because that was NOT my intention ! I DO however hope that ANYONE reading this who is even THINKING about getting involved in ” THE NEXT GREAT THING ” will think long and hard before signing on that dotted line and putting your HOPES, DREAMS, TIME and MONEY into it!
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If you HAVE jumped on board a brand new ship, I just hope the word ” TITANIC ” isn’t written anywhere in that companies P & P’s ! ( Policies and Procedures )
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Lastly, My Best Advice – and you can start hating me now, if you are involved in a START UP opportunity, Find out where the life boats are, make sure your quartered VERY close to them and keep your ears pealed for that dreaded ” Abandon Ship!”
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Oh yea, want a life preserver? Subscribe to this Blog and at least you’ll have a MUCH BETTER chance of makin’ a buck before that ship goes down! Get it while the gettin’s good!
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That’s it for now;

Here’s to the Success of YOUR Home Based Business!

Dan Luther

For a Life Preserver, Life Boat and Rescue Party all rolled into one, check out >>>
http://www.stopmakingthemrich.com/

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